VICTORIA BECKHAM CAMPAIGN

WWD -VICTORIA BECKHAM, Anna Wintour and Vogue cover girl Karen Elson were among the influential fashion names to lend their support to Britain Creates yesterday - a new project helping raise overseas awareness of British talent, focusing on reasons to invest in and visit the UK. Beckham will act as an ambassador for the initiative.
The trio posed - alongside including Marchesa designers Keren Craig and Georgina Chapman, Tamara Mellon, Rag & Bone founder Marcus Wainwright and Jourdan Dunn - at New York's Grand Central Station, in front of a subway train covered in a Union Jack flag, for a photograph taken by Patrick Demarchelier.
The campaign will promote aspects of UK culture; including technology and innovation, entrepreneurship, creativity, knowledge, green, heritage, sport, shopping, music and the countryside.


VICTORIA, VICTORIA BECKHAM A/W 2012

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